Client: Reynolds Journalism Institute, University of Missouri
When folks at the oldest journalism school in the country needed to know more about the world of Web publishing, they called BGV Media.
In
October, 2008, the University of Missouri's Reynolds Journalism
Institute brought us to Columbia, Mo., for an intensive day-long
seminar on the topic of content management systems, or CMS. They had learned of our expertise through our white paper on the topic.
BGV
principals Dorian Benkoil and Adam Glenn, along with Amy Webb, our CMS
expert and lead author of our CMS white paper, briefed some 30
journalism faculty, staff, fellows and students, as well as
representatives from the Missouri Press Association and National
Newspaper Association.Among the topics we guided the group on
were the current state of the CMS industry, media trends affecting
CMS choices, and how individual organizations can find a
direction and make initial decisions on their choice of CMS. We also helped them delve into workflows and business issues in a digital media environment.Meeting organizer Jane Stevens described how we jumped in to help with this informative overview of the BGV-led gathering. "If you’re trying to figure out what CMS to choose for your news
organization, and you’re confused by the plethora of choices, [their paper] is
worth every penny," she writes. "Even better than reading the white paper is to talk with them in person."RJI and Stevens later brought Adam and Dorian on board to help with a related
project called the RJI Collaboratory, a social network of
entrepreneurial journalists looking to find support and advice for
starting up niche news projects. Adam helped launch the Collaboratory
in early 2009 and continues to jointly manage it, while Dorian shared
his insights on the business of news in a series of detailed blog posts
and other resources in the summer of 2009.